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Discover how Libya Telecom & Technology and Proimpact are partnering to empower SMEs, promote digital transformation, and boost Libya’s national economy.

Introduction

Digital transformation in Libya is accelerating as Libya Telecom & Technology (LTT) signs a strategic cooperation agreement with Proimpact Marketing & Consulting. This collaboration is designed to empower small and medium-sized enterprises (SMEs) by providing access to digital tools, entrepreneurship support, and the use of Libya’s national domain (.ly), strengthening the country’s presence in the digital economy.


The Agreement

The partnership was formalized on Tuesday with the signing between:

  • Eng. Nizar Al-Ghoul, General Manager of LTT,
  • and Mr. Mohamed Al-Ogbi, Regional Director of Proimpact, the official agent of Libya’s national domain.

This agreement marks a milestone in advancing digital transformation in Libya, positioning SMEs at the center of the country’s economic development strategy.


Driving Digital Transformation for SMEs

Through this collaboration, Proimpact will:

  • Support entrepreneurship by enabling SMEs to adopt innovative digital solutions.
  • Leverage the national domain (.ly) to strengthen Libyan businesses’ online identity.
  • Enhance competitiveness by providing businesses with tools to scale locally and globally.

By empowering SMEs, LTT and Proimpact are directly contributing to sustainable economic growth and innovation in Libya.


Strengthening the National Economy

SMEs are vital drivers of Libya’s economy. The agreement aims to:

  • Expand the use of the Libyan national domain to establish a stronger digital infrastructure.
  • Encourage digital entrepreneurship that fosters innovation and new business opportunities.
  • Contribute to economic diversification, reducing reliance on traditional sectors and creating sustainable growth pathways.

With this initiative, digital transformation in Libya goes beyond technology—it is about building a resilient ecosystem that fuels entrepreneurship and long-term prosperity.


Future Outlook

As the demand for digital solutions grows, partnerships like this demonstrate Libya’s commitment to embracing innovation. LTT and Proimpact’s shared vision is clear: empower businesses, enable digital transformation, and strengthen the national economy through technology and entrepreneurship.


Conclusion

The signing of this agreement between Libya Telecom & Technology and Proimpact highlights a new chapter in Libya’s digital transformation journey. By focusing on SMEs, leveraging the national domain, and promoting entrepreneurship, this collaboration sets the stage for sustainable growth and a more competitive Libyan economy.

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