Direct marketing is one of the most essential promotional devices of today’s marketing activities. Direct marketing is all about creating a dialogue between buyer and seller.
Direct marketing is one of the most essential promotional devices of today’s marketing activities. Direct marketing is all about creating a dialogue between buyer and seller.
IMC, also known as relationship marketing, works to interactively engage a specific individual, using a specific message, through specific media outlets.
Ridurre al minimo l’impatto di un meeting o un event, è la mossa giusta che crea un win-win per tutti e sopra tutto per la nostra terra.
According to the World Health Organization (WHO), there are over 2.3 billion people who are overweight in the world, with 700 million of these individuals considered to be obese (WHO, 2013). This is a serious threat to the general populace as being overweight or obese has a complex impact on an individual’s health, with painful and expensive implications for those afflicted.
As technology is evolving every day, minute and second so is its role in the daily personal, social & business life.
Research investigating how Nike fixed its brand image after the reports of abusive labor conditions in their supplier factories.
Examination of the marketing activities of ‘Four Seasons Hotel’ Firenze, Italy.