Research investigating how Nike fixed its brand image after the reports of abusive labor conditions in their supplier factories.
Research investigating how Nike fixed its brand image after the reports of abusive labor conditions in their supplier factories.
Examination of the marketing activities of ‘Four Seasons Hotel’ Firenze, Italy.
Culture is the systems of knowledge shared by a relatively large group of people.
Michael Dell will take Dell Inc. private for $24.4 billion in the biggest leveraged buyout since the financial crisis a deal that allows the billionaire chief executive to attempt a revival of his struggling computer company without Wall Street scrutiny. “Reuters (2013)”
Sony had reported a loss for three years from 2009 until 2012 when company announced the restructuring of its management to try to set an alternative approach for the future.
Six reasons why e-business revenues in the Arab business environment are negligible in compare to B2B and B2C revenues in North America, Western Europe and japan
Innovative ideas for marketing strategies play a significant role in developing any development-oriented business